"Helping people to adopt healthier and more sustainable lifestyles"
Free
Description
In this section we share the overall philosophy of the project. It is detailed in the AIM manifesto, and signed by all the major brands involved in Nudging for Good.
We also explain why Nudging for Good should involve many different stakeholders and third parties.
In this short video, hear directly from our members, why it is so important for brands to engage in Nudging for Good.